Overview
ActiveCampaign is a marketing automation platform for email, WhatsApp, and SMS campaigns, with a built-in CRM and an AI layer called Active Intelligence that drafts campaigns, builds automations, and suggests segments.
Key Features
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Multi-step automation with 950+ recipes, segmentation, and conditional and predictive content
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AI campaign builder, brand kit, content and image generation, and scheduled autonomous tasks
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1,000+ app integrations, plus connectors for Claude and ChatGPT via MCP
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Landing pages, forms, ecommerce tools, and a WhatsApp shared team inbox